ummocrono design studio. interactive and graphic design.

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Identity

For this online booking service dedicated to the 'Cabo de Gata' natural park in south Spain, we based the logo on Europe's only native palm-tree, found extensively in the park. For the name, we contrasted the 'vernacular' Interstate with a warm, decorative yet legible serif, Fontin.

Design: Fredrik Jönsson and Nina Wollner

Broutek

'07

Identity

Complete corporate identity for this new company developing Revit Families. More details soon.

Design: Fredrik Jönsson

Ellis Grant

'07

Identity + Website

We designed a new corporate identity for Ellis Grant, a law costs consultants firm based in London. Simplifying their existing identity, we introduced a vibrant fluorescent orange to serve as main corporate colour along with a sober dark blue.
We also designed their new website, introducing the new identity together with clean black and white photography.

Identity design: Fredrik Jönsson, Nina Wollner.
Website design: Fredrik Jönsson, Jose Fandos

Musics Badalona

'07

Logotype re-design

Re-design of logotype.

Design: Fredrik Jönsson and Kristin Mattisson

Evado

'06

Logotype + business cards

The logotype font was hand-drawn. The grid-pattern of "o":s on the back emerged from ideas about difference and repetition.

Design: Fredrik Jönsson with Nina Wollner

Urbaan Jazz

'06

Identity

Poster for a series of concerts arranged by Urbaan Jazz. The poster was designed so that it could be cropped into four separate flyers, one for each gig.
Logotype system, the block type functions as 'window'.
Design: Fredrik Jönsson

GUN R

'04

Identity and CD packaging

GUN R is a video and photography production unit. We advised on the studio name, basing it on the phonetics of the founder's name, Gunnar. Design of graphic program, including logotype, stationary and CD presentation.

Design: Fredrik Jönsson

Cup of Sugar

'03-04

Art direction, identity, interface design

We developed the graphic image of this start-up online dating service and designed a range of promotional material and stationary. The animal-based identity allowed employees to choose their preferred animal and colour (from a specified palette) for their individual business cards. We partnered with Jose Fandos from Sonnd to deliver strategic analysis, interaction and interface design and the graphic production for the website.

Design: Fredrik Jönsson

Yuyo

'04

Identity

Name, logotype and creative direction for online design shop; Emphasise on the materiality of objects. Logotype is printed with rubber stamp.

Design: Fredrik Jönsson

Swedish school in Barcelona

'04

Identity

Visual identity for a new swedish school in Barcelona. A flexible graphic theme is established by the repeated use of the colours of the spanish, catalan and swedish flags combined by overprinting.

Design: Fredrik Jönsson

Interactive

Ramp

'08

AxFlow campaign website; fluidity.nonstop

Design and Implementation of campaign website and online ad banners. Concept by Ramp.

Design and Production: Fredrik Jönsson, Nina Wollner
Flash development: Fredrik Jönsson

ESPRIT / Machinas

'07

Home catalog; Flash microsite

Design and Implementation of Home products catalog for Esprit.de (made while at Machinas)

Design and Flash development: Fredrik Jönsson

Broutek

'07

Interface design: website and cms

Website and intranet/cms interface design for company offering Revit Families online.

Design: Fredrik Jönsson

Itte Studio

'06

Website

Design and HTML/CSS/Javascript implementation for Barcelona-based design studio, Itte Studio.

Design and Implementation: Fredrik Jönsson

Ingeniux

'05

E-life 2005: interactive kiosk interface

Touch-screen kiosk interface prototype developed with Ingeniux for the 'e-life 2005' fair in Madrid. A dynamic XML-driven application developed in Flash. Features include: interactive map, playback of media content, live RSS news feed and more.

Design: Fredrik Jönsson and Katherine Klinker
Implementation: Fredrik Jönsson

krets

'05

Website

Krets performs research into architectural processes. We wanted to reflect their way of working through conversational models by developing a website that can handle a flux of new content and a continuous development of new internal relationships. The site is constructed so that it can be read at two levels, one graphic and the other highly textual.

Design and Implementation: Fredrik Jönsson

Built

'04-05

Website and book design

Built is a design-led structural engineering office. We developed an XML-driven Flash interface for presenting their work and were later contracted to design a small-format promotional book that should reflect the graphic concept of the website. Our design allowed each book to be printed from one single sheet, then cut, folded and later glued by hand to create an accordion. For the cover we used a recycled paper.

Design and Implementation: Fredrik Jönsson

Virtueart

'03

Website and identity design

We designed the website interface, implemented the Flash-based client and then collaborated with Jose Fandos to develop the database and content management system. The identity was created using elements from the 'domestic' showroom space in which the agent arranges private views; the vertical lines refer to the door and window frames, while the olive colour comes from details present in the room.

Design and Flash implementation: Fredrik Jönsson

Magasin 3 Sthlm Konsthall

'04-08

Website consulting and implementation

We work on an ongoing basis as consultants to Magasin 3, one of the leading institutions of contemporary art in Sweden. We have developed a dynamic flash intro, and done an extensive re-writing of HTML/CSS structure of the entire website - minimizing the use of images, phasing-out the use of frames, simplifying the internal organisation of files and so on.